Nine-year-old Alex Hough of Norfolk held a fundraiser on the weekend of August 5-7 and sold “memory” pops to support the Alzheimer’s Association. The fundraiser raised $290. 

Alex and Nacho manning the stand in Norfolk with older brother Nick, age 12.

 Alex’s grandfather, John Hough of Portsmouth, Rhode Island, has been living with Alzheimer’s for the last 10 years.  

Premium memory pops, either lavender lemonade or rose lemonade, were sold for $4. Regular memory pops, lemon or grape, were sold for $2. 

On Friday and Saturday, Alex sold the pops from a stand in front of his house. But the best sales came on Sunday at the Wrentham Developmental Center fields, where men and women played and watched cricket. Everyone was supportive of Alex and very generous with their donations beyond the sales of the pops.  The 90+ degrees helped sell the frozen treats.